Single-page sites can be an excellent tool for marketing products or services that don’t require a lot of content. They are ideal for businesses that need an online presence but aren’t in a position to invest time and effort into developing a lot of content, such as freelancers or small business owners working with limited resources.
This article will talk about the benefits, essential elements, and steps to create a one-page website on WordPress. Let’s begin!
WordPress is the world’s most popular website building platform, and it powers over 40% of all websites on the internet.
The best part is that it gives you access to thousands of pre-made website templates, extensions, and addons. You can make almost any kind of website imaginable without learning to code.
Why do you want to create a one-page website?
A website like portfolios, tech startups, or a simple storefront can benefit from a one-page layout. In comparison, sites that need to have a lot of content may want to stick with a more traditional design.
One-page website design offers several benefits, such as:
- Users can navigate your site more quickly as simple, clean, and uncluttered.
- Your call-to-action is quite visible
- Easy optimization for mobile
- They are easier to maintain
Some minimalist designs for inspiration from the WordPress repository .
Key Elements to Build a Professional One-Page Website
With a one-page website, you need to deliberate about what you include. Providing all the information your audience needs without cluttering the page is essential. Everything included should have a reason.
Here are some of the key elements if you’re looking to create a one-page website:
- Branding elements such as your logo and tagline.
- A prominent Call to Action, such as sign-up, contact, or purchase button.
- An About section explaining your brand or business
- A list of products or services you offer.
- Contact information, including links to your social media profiles.
It is essential to pay attention to the placement of these elements. Think about your audience, which will help you determine what details to include and where.
What You Need to Make a Small Business Website?
Once you have a clear direction of what you want your website to accomplish, you can start digging into the process of building it. Here are the key steps to help you create your business’s online presence.
- A domain name – (name of your website)
- WordPress hosting – (where your website files are stored)
- Select a theme or template
- Add content and optimize it for search engines
- Add WordPress Plugins For More Features (optional)
Step 1: Pick your domain name
Domain names are crucial to the success of your website. You need to spend some time choosing the perfect one for your business. It should ideally align with your business idea. Online generators can provide you with some inspiration if you’re unsure of what name you should choose.
Tips for Choosing the Best Domain Name
- Stick to a trustworthy domain extension such as .com
- Keep it short and unique
- Use keywords for domain search
- Avoid hyphens
- Make it easy to pronounce and spell
Step 2: Find your hosting provider.
Web hosting is how you share your website on the internet for people to visit. There are several excellent beginner-friendly hosting companies you can consider. But the provider you choose matters as it affects your website’s speed, security, reliability, and more.
To help you out, we’ve compiled a list of what we think are five of the best-Managed WordPress hosting providers available today and what makes them great.
STEP 3: Select a theme or template
By default, WordPress comes with a default theme. But there are thousands of free WordPress themes available in the repository that you can choose from. These themes can easily be customized.
In WordPress, you can access free theme options from your dashboard by navigating to Appearance > Themes.
Select a responsive theme so your site looks the same on all devices.
Step 4: Add content and optimize it for search engines
Once you Install and Activate the theme of your choice, customize it. Add content to give a short overview of your business, your services, and clear navigation to other sections.
Keeping in mind the key elements for your website, add in the relevant content, media, and social icons. Move on to every section and tailor it according to your business requirements.
Next, optimize it for SEO so that users can find it. SEO is the practice of refining your content to rank high on search engine results pages (SERPs). You can install an SEO plugin such as Yoast SEO , which scans your content and suggests improvement tips.
Alternatively, you may want to consider premium WordPress business themes available in the marketplaces like Codecanyon .
Step 5: Add WordPress Plugins For More Features(optional)
You can add new features and functionality to your WordPress website by installing WordPress plugins.
With more than 58,000 free plugins available in the WordPress plugin directory, there is a good chance you will be able to find a plugin for your need.
Below is the list of recommended plugins for the extra layer of functions:
- Pie Forms – Add contact forms to your WordPress site
- MonsterInsights – Track visitor stats using Google Analytics
- WP Super Cacheyour – Speed optimization
- Sucuri – Free website malware scanner
- WooCommerce – To turn your website into an online store.
Step 6: Publish
With WordPress, your site is visible to the public as soon as you’ve installed the WordPress software on your hosting account. But a few last-minute checks are always good to make:
- Preview your website to make sure it’s readable.
- Make sure everything is accurate.
- Remove filler content from your theme or template if left.
Alternatively, you can use website builders who provide everything you need to launch a site. If you don’t want to go through the hassle of finding a hosting service, domain name, and more, this can be a fit for you. These website builders have considerably changed the dynamics of webpage creation for good and are ideal for non-coding users and professional developers alike.
Most website builders have pricing plans in an easy-to-scan list. You can start with the simplest subscription, then upgrade as you require more features and functionalities. The market is flooded with many impressive builder choices for beginners and intermediate-level content creators. Here we have listed the best free and paid WordPress Page Builders for non-coding users.
Building a website is a must-do for anyone who wants to be online. An online presence is necessary if you want to reach a wider audience. Moreover, it can help you look more professional and established. If you have a small business or are about to start it, a one-page site is a perfect solution. You can add just the necessary information your visitors need without cluttering it.
We hope this guide will help you in bringing your business online. Feel free to reach us for further queries.